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Privacy Policy

At smell100, we take your privacy seriously. This policy explains what personal data we collect, why we collect it, and your rights under the General Data Protection Regulation (GDPR).

1. Who We Are

smell100 is a social media platform for fragrance discovery and community tracking.

  • Operator: AMPD d.o.o. (trading as 2null1)
  • Location: Šnoflova ulica 15a, SI-2000 Maribor
  • Contact:weare@smell100.com

2. Data We Collect

We collect only the data necessary to provide you with the smell100 service.

A. Information You Give Us

  • Account Data: When you sign up, we collect your email address and a username (which acts as your display name). We also store a securely hashed version of your password.
  • Profile Information: If you choose to add them, we store details like a profile picture, bio, or signature scent.
  • User Content: Any reviews, lists, comments, or ratings you post on the platform.

B. Information Collected Automatically

  • Usage Data: We may collect anonymous data on how you use the site (e.g., pages visited) to help us improve the layout and performance.
  • Technical Logs: Server logs may record your IP address, browser type, and timestamp for security purposes (e.g., to prevent spam or DDoS attacks).

3. Why We Process Your Data (Legal Basis)

Under the GDPR, we rely on the following legal bases:

  • Contractual Necessity: We need your email and username to create your account and let you log in.
  • Legitimate Interest: We use data to moderate the community, prevent fraud, and analyze site performance to improve smell100.
  • Consent: If we ever send you marketing emails or use non-essential tracking cookies, we will ask for your explicit consent first.

4. Sharing Your Data

We do not sell your personal data to third parties. We only share data with trusted service providers who help us run the platform (Processors), such as:

  • Hosting Providers: (e.g., AWS, Hetzner, Vercel) to store the database.
  • Email Services: (e.g., Mailgun, SendGrid) to send password reset emails.
  • Analytics: (e.g., Plausible, Google Analytics) to count site visitors.

If data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards (like Standard Contractual Clauses) are in place.

5. Data Retention

  • Account Data: We keep your data for as long as your account is active.
  • Deleted Accounts: If you delete your account, your personal data (email, username) is removed from our live database immediately (or anonymized). Backups may retain data for a limited period (e.g., 30 days) before being overwritten.

6. Your Rights

As a user in the EU/EEA, you have the following rights:

  • Right to Access: You can ask for a copy of the personal data we hold about you.
  • Right to Rectification: You can update inaccurate data via your settings.
  • Right to Erasure ("Right to be Forgotten"): You can delete your account at any time, which erases your personal identifiers.
  • Right to Portability: You can request an export of your reviews and data in a machine-readable format (e.g., JSON/CSV).

To exercise any of these rights, please contact us at weare@smell100.com.

7. Cookies

We use cookies (small text files) to keep you logged in.

  • Essential Cookies: Required for the site to function (e.g., session tokens).
  • Analytics Cookies: We use these to see how popular smell100 is. You can opt-out of these in your browser settings or via our cookie banner.

8. Changes to This Policy

We may update this policy as smell100 evolves. If we make significant changes, we will notify you by email or a prominent notice on the site.